{"id":25399,"date":"2023-03-23T10:45:39","date_gmt":"2023-03-23T09:45:39","guid":{"rendered":"https:\/\/beurswand.nl\/sin-categorizar\/por-que-investigas-el-grupo-objetivo-para-participar-en-una-feria-comercial\/"},"modified":"2026-07-27T20:52:11","modified_gmt":"2026-07-27T18:52:11","slug":"por-que-investigas-el-grupo-objetivo-para-participar-en-una-feria-comercial","status":"publish","type":"post","link":"https:\/\/beurswand.nl\/es\/participacion-en-ferias\/por-que-investigas-el-grupo-objetivo-para-participar-en-una-feria-comercial\/","title":{"rendered":"\u00bfPor qu\u00e9 investigas el grupo objetivo para participar en una feria comercial?"},"content":{"rendered":"<p>Cuando participas en una feria comercial, naturalmente quieres llegar al mayor n\u00famero posible de clientes potenciales, retener a los actuales, construir buenas relaciones y presentarles tus productos o servicios. Pero, \u00bfc\u00f3mo determinas qu\u00e9 visitantes de la feria son tu p\u00fablico objetivo? Al determinar correctamente tu grupo objetivo antes de participar en la <a href=\"https:\/\/beurswand.nl\/es\/paredes-de-exposicion\/\" target=\"_new\">exposici\u00f3n<\/a> , puedes trabajar de forma m\u00e1s espec\u00edfica y eficaz. Esto tambi\u00e9n garantizar\u00e1 que tengas una buena idea del grupo objetivo para poder usar la <a href=\"https:\/\/beurswand.nl\/es\/accesorios-para-stands-de-ferias\/\" target=\"_new\">posici\u00f3n<\/a> adecuada. En este blog, analizaremos m\u00e1s de cerca la importancia de determinar a tu grupo objetivo para <a href=\"https:\/\/beurswand.nl\/es\/muro-de-exposicion\/\" target=\"_new\">tu participaci\u00f3n en la feria y<\/a> c\u00f3mo investigar ese grupo objetivo concreto. Tanto si participas en una gran feria internacional como en un evento local de menor envergadura, esta informaci\u00f3n es relevante para cualquier emprendedor que quiera promocionar su negocio en una feria.     <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cuando participas en una feria comercial, naturalmente quieres llegar al mayor n\u00famero posible de clientes potenciales, retener a los actuales, construir buenas relaciones y presentarles tus productos o servicios. Pero, \u00bfc\u00f3mo determinas qu\u00e9 visitantes de la feria son tu p\u00fablico objetivo? Al determinar correctamente tu grupo objetivo antes de participar en la exposici\u00f3n , puedes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":25400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[66],"tags":[],"class_list":["post-25399","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-participacion-en-ferias"],"acf":[],"_links":{"self":[{"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/posts\/25399","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/comments?post=25399"}],"version-history":[{"count":1,"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/posts\/25399\/revisions"}],"predecessor-version":[{"id":31254,"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/posts\/25399\/revisions\/31254"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/media\/25400"}],"wp:attachment":[{"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/media?parent=25399"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/categories?post=25399"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/beurswand.nl\/es\/wp-json\/wp\/v2\/tags?post=25399"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}